The Gatherer Vol 11

EDITORIAL TEAM REBECCA HEMBLING Marketing & Business Development Manager rebecca.hembling@wrays.com.au HELEN EVANS Marketing & Communications Coordinator helen.evans@wrays.com.au

CEO MESSAGE W elcome to volume 11 of The Gatherer, Wrays’ flagship publication, talking all things intellectual property.

LOUISA TAYLOR-BOND Graphic Designer, Reflect Design louisa@reflectdesign.com.au CONTRIBUTORS RICHARD BADDELEY Principal richard.baddeley@wrays.com.au PETER CAPORN Principal peter.caporn@wrays.com.au JUDITH MILLER Commercial National Practice Leader judith.miller@wrays.com.au JESSICA MURPHY Trade Marks Attorney jessica.murphy@wrays.com.au ROBERT PIERCE CEO robert.pierce@wrays.com.au TODD SHAND Principal todd.shand@wrays.com.au MARIE WONG Principal marie.wong@wrays.com.au Guest Cont r ibutors MATT CALLAHAN Life Sciences Executive at Botanix DR KATHERINE ISCOE Director of the Dr Katherine Brand TYSON KEED Senior Associate tyson.keed@wrays.com.au

We also talk to Perth-raised biotechnology executive Matt Callahan about his journey in the life sciences sector. In recent years Matt has achieved notable success in the USA where he is now based. His story is a great example of how WA can be a fantastic base and provides strong foundations for those with international aspirations. Further afield, hydrogen has been a talking point across in many arenas lately. The need for cleaner fuels, which are also reliable, is clear. Wrays’ Principal Richard Baddeley discusses the current state of play for hydrogen in the transportation industry as our country’s first hydrogen refueling station opened earlier this year. When, realistically, shall we expect to see this as the norm?

The world of intellectual property sparks much excitement, and provides an ever-changing landscape - one which I am grateful to be a part of. As always, we hope this publication echo’s these sentiments and inspires your own personal and business growth. Enjoy the read!

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At Wrays, we are incredibly proud of the rich culture of innovation our hometown of Perth continues to cultivate. In this edition, we are excited to pay tribute to some of the most recent stories of success to come out of Western Australia. The commercial achievement experienced by our friends and clients at Dimerix is not only impressive, but also life changing on a global scale. We hear from the team of experts who’s collaborative hard work has the potential to benefit millions of patients around the world.

Message from our CEO

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Ssh… There’s something you should know about secret use

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Cheers! To a new wine export label directory for Australian wine producers

ROBERT PIERCE CEO T +61 8 9216 5115 robert.pierce@wrays.com.au

10 In the spotlight with Tyson Keed 12 Innovation patents’ long goodbye in sight 14 Matt Callahan - Life Sciences Executive 18 Hydrogen for transportation in Australia – The current state of play 20 Influencers and the importance of disclosure 22 Becoming a magnetic employer & creating a sticky culture

26 PIONEER: Interview with Eva Chye 29 Congratulations Emma Steeper 30 Homegrown world-class innovation success 32 Maintaining trade mark rights in China 34 Industry Insider 35 What’s On

Wrays is a proud supporter of WA Innovator of the Year.

Creating a culture of Innovation and entrepreneurship in Western Australia

Applications close 10 May 2021.

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